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Product Specialist - Marketing

Company: Carrier
Location: Charlotte
Posted on: April 1, 2025

Job Description:

Country:
United States of America
Location:
CAN05: CCS-Charlotte, NC 5900 Northwoods Business Pkwy, Charlotte, NC, 28269 USA

Additional location Syracuse NY

Carrier is the leading global provider of healthy, safe and sustainable building and cold chain solutions with a world-class, diverse workforce with business segments covering HVAC, refrigeration, and fire and security. We make modern life possible by delivering safer, smarter and more sustainable services that make a difference to people and our planet while revolutionizing industry trends. This is why we come to work every day. Join us and we can make a difference together.

About this role

Carrier is looking for a Product Specialist - Marketing to join the Commercial HVAC liquid cooling product marketing team.

The Product Specialist - Marketing will be tactically involved in the execution of customer facing application engineering in HVAC or mechanical systems for new products in liquid cooling offerings.

This role can be based out of Syracuse, NY or Charlotte, NC but must be onsite, with travelof up to 25% in the USA and globally.

We value our people and offer an extensive benefits package, with financial rewards including health insurance, retirement savings plan, and also lifestyle support with flexible working and parental leave. Plus, we'll support your growth with paid-for external training programs and courses.

Key Responsibilities

  • Engage with customers to understand applications, characterize problems, and propose solutions through Carrier's liquid cooling product offering
  • Respond to customer requests by leading product selection effort and submitting proposals
  • Support new product introduction through development of sales tools & product literature
  • Responsible for new product training for sales and service, communicating product and system strategies
  • Support pre-sale customer visits (at Carrier factories and field sites) i.e. meet with customers and provide technical presentations
  • Lead voice of channel and voice of customer surveys and interviews
  • Coordinate or participate in promotional activities or trade shows, work with developers, advertisers, or production managers, to market products or services
  • Conduct competitive product and service analysis, and market research of product consumer behavior and professional audience to develop product requirements and specifications
  • Collect and track regional/geographical regulatory trends (related to i.e. refrigerants, minimum efficiency, & building codes)
  • Set key performance indicators, product and program targets
  • Manage new product introduction action tracker

    Basic Qualifications
    • Bachelor's degree in engineering
    • 5+ years of application engineering, product marketing, and/or product development experience in HVAC or mechanical systems

      Preferred Qualifications
      • Bachelor's or master's degree in mechanical, electrical or chemical engineering
      • HVAC or other manufacturing industry experience i.e., commercial sales, product management, or application engineering
      • English verbal and written communication skills
      • Experience with marketing activities i.e., branding management, sales tools development, and promotional materials
      • Combination of technical skills, being a self-starter, business understanding, self-direction, and interpersonal/influencing skills to work across the Carrier organization and with customers
      • Working knowledge of Microsoft Suite
      • Analytical mindset and data-driven decision-making
      • Ability to communicate with customers and co-workers at various levels within an organization
      • Present and speak in front of a large variety of audiences

        Additional information:
        • This position doesn't support immigration sponsorship

          RSRCAR

          #LI-onsite

          Pay Range:
          $74,181 - $130,206 Annually

          Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

          Job Applicant's Privacy Notice:

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Keywords: Carrier, Charlotte , Product Specialist - Marketing, Advertising , Charlotte, North Carolina

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